To address the competitive landscape, counter customer churn, and strive for profitability, many streaming channels are diversifying their strategies so as not to rely too heavily on subscriber numbers alone. … READ MORE >
media and entertainment
Artificial intelligence, shifting content habits: Media companies navigate WGA strike
Whether the strike continues as fall—when new television programming typically airs—draws near, companies would do well to understand how the issues at the strike’s core are creating shifts in the broader landscape. … READ MORE >