Seth Bacon, consumer products senior analyst

@SethTBacon

Seth is a senior analyst specializing in consumer products for RSM US LLP in the Seattle office. He has more than 10 years of experience serving clients across the country by providing industry- specific insights and thought leadership focused on digital transformation. He has worked with a variety of clients in the consumer products industry helping them focus on acquiring and retaining customers through data driven insight.

In May 2020, Seth was selected as a senior analyst in RSM’s cutting-edge Industry Eminence Program, which positions its senior analysts to understand, forecast and communicate economic, business and technology trends shaping the industries RSM serves. These senior analysts advise clients on conditions influencing middle market leaders.

CHART OF THE DAY: Retail sales cool as stimulus boost wears off

Jun. 15, 2021 by Christopher Shaker and Seth Bacon

After two months of growth in retail sales fueled in part by stimulus payments, retail sales cooled off in May, falling 1.3% and missing analyst estimates of a 0.8% gain. … READ MORE >

CHART OF THE DAY: In retail sales data, consumers are ready to get out of the house

Apr. 15, 2021 by Seth Bacon

The March retail sales data showed just how much pent-up demand exists in the economy, and people are ready to travel around the country again. … READ MORE >

Retail sales declined 3% in February, but brighter days are ahead

Mar. 16, 2021 by Seth Bacon and Christopher Shaker

At first glance, the 3% monthly decline in retail sales for February would seem to be a cause for concern. But a look beyond the top-line number reported by the Commerce Department on Tuesday paints a more nuanced picture that suggests pent-up consumer demand and the prospect of stronger sales in the future. … READ MORE >

CHART OF THE DAY: Retail sales surge 5.3% as consumers spend stimulus checks

Feb. 17, 2021 by Seth Bacon and Christopher Shaker

Driven by the latest round of stimulus checks approved in late December, retail sales surged 5.3% in January from a monthly decline of 0.7% in December, the Commerce Department reported on Wednesday. … READ MORE >

The changing holiday shopping season

Jan. 21, 2021 by Seth Bacon and Christopher Shaker

For many retailers, the recent holiday shopping season was unlike any other as they contended with the disruption of the pandemic and its effect on consumer behavior. The result was a more extended holiday shopping season this year by design. … READ MORE >

CHART OF THE DAY: Holiday sales off to a sluggish start

Dec. 16, 2020 by Christopher Shaker and Seth Bacon

The holiday shopping season was off to a sluggish start in November as retail sales fell 1.1% compared to October, the Commerce Department reported on Wednesday. It was the biggest drop in seven months and well below analysts’ estimates of a modest gain. … READ MORE >