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Seth Bacon, consumer products senior analyst

@SethTBacon

Seth is a senior analyst specializing in consumer products for RSM US LLP in the Seattle office. He has more than 10 years of experience serving clients across the country by providing industry- specific insights and thought leadership focused on digital transformation. He has worked with a variety of clients in the consumer products industry helping them focus on acquiring and retaining customers through data driven insight.

In May 2020, Seth was selected as a senior analyst in RSM’s cutting-edge Industry Eminence Program, which positions its senior analysts to understand, forecast and communicate economic, business and technology trends shaping the industries RSM serves. These senior analysts advise clients on conditions influencing middle market leaders.

The changing holiday shopping season

Jan. 21, 2021 by Seth Bacon and Christopher Shaker

For many retailers, the recent holiday shopping season was unlike any other as they contended with the disruption of the pandemic and its effect on consumer behavior. The result was a more extended holiday shopping season this year by design. While the Commerce Department’s recent headline figure for retail sales dropped by 0.7% in December compared to ... READ MORE >

CHART OF THE DAY: Holiday sales off to a sluggish start

Dec. 16, 2020 by Christopher Shaker and Seth Bacon

The holiday shopping season was off to a sluggish start in November as retail sales fell 1.1% compared to October, the Commerce Department reported on Wednesday. It was the biggest drop in seven months and well below analysts’ estimates of a modest gain. Retailers were hoping for a strong holiday season to help carry them through to the other side of the ... READ MORE >

CHART OF THE DAY: In the video game industry, it’s the most wonderful time

Nov. 24, 2020 by Seth Bacon and Christopher Shaker

The arrival of the holiday shopping season has buoyed the hopes of retailers catering to a younger crowd, even as coronavirus cases continue to rise. This is especially the case with video games. The Entertainment Software Association, in a survey, found that 38% of people age 18 to 34 play video games on a regular basis. It’s also an ideal activity for ... READ MORE >

CHART OF THE DAY: Retail sales rose 0.3% in October, the slowest increase in six months

Nov. 17, 2020 by Seth Bacon

Retail sales in the United States grew at a 0.3% monthly rate in October, slower than analysts’ expectations of 0.5% and the slowest rate in six months. Yet there was still an increase for the month of 7.1% year over year overall and 5.3% year over year excluding autos, the Commerce Department reported on Tuesday. Some of the biggest gains in ... READ MORE >

CHART OF THE DAY: Consumer sentiment continues its climb back

Sep. 18, 2020 by Seth Bacon

The index of U.S. consumer sentiment index continued to climb back from the depths of the economic shutdown in April, the University of Michigan reported Friday. The index reached 78.9 in September, which was up from 74.1 in August and 71.8 in April. It was the second month in a row that the index had exceeded the consensus estimate, which was 75. The ... READ MORE >

CHART OF THE DAY: Retail sales rise amid soft back-to-school spending

Sep. 16, 2020 by Seth Bacon

Retail sales grew for the fourth month in a row in August, but the expected lift from back-to-school spending was not as great as anticipated. Retail sales rose by 0.6% from July to August, and by 0.1% compared to a year ago, the Commerce Department reported on Wednesday. Analysts had expected a 1% monthly gain. The muted bounce was most likely, in part, ... READ MORE >

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About The Real Economy Blog

The Real Economy Blog from RSM US LLP was developed to provide timely economic insights about the middle market economy. It is offered as a complement to RSM’s macroeconomic thought leadership, including The Real Economy monthly publication and the proprietary RSM US Middle Market Business Index (MMBI).

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The Real Economy Blog
  • Economics
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