Initial holiday sales numbers reveal single-digit year-over-year growth driven by robust e-commerce activity. Total U.S. online sales during cyber week (Thanksgiving through Cyber Monday) rose by 8.2%, with a notable 7.3% increase on Cyber Monday alone, according to Adobe Analytics. Mastercard also ... READ MORE >
Black Friday
Consumer products holiday season insights: Thanksgiving holiday sees consumers continue to spend
Over the Thanksgiving weekend, consumers showed they are not yet ready to pull back on the robust spending that has driven economic activity over the last three years. Consumers equipped with $1.8 trillion of excess savings, compared with the first quarter in 2020 (approximately 80% held by the upper two ... READ MORE >
Consumer products holiday season countdown: Lessons to learn as retailers look to 2022
Successful execution on an omnichannel strategy is no longer enough for middle market retailers. Yes, it’s important to meet and sell to clients where they are whether it’s in a store or online, but it’s also essential for retailers that these channel efforts be profitable, especially amid this year’s ... READ MORE >